S&S Christie’s Worldwide Actual Property Launches In Vietnam

S&S Christie’s Worldwide Actual Property, was born by way of a collaboration with S&S Group, a conglomerate of ultra-luxury corporations that span the automotive, timepiece, vogue, artwork and, now, actual property sectors. Their first workplace will open in Saigon in June.

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Christie’s Worldwide Actual Property is breaking by way of into new luxurious territory with an workplace in Vietnam, the agency has knowledgeable Inman.

The model’s newest enterprise, S&S Christie’s Worldwide Actual Property, was born by way of a collaboration with S&S Group, a conglomerate of ultra-luxury corporations that span the automotive, timepiece, vogue, artwork and, now, actual property sectors. The corporate has represented well-known manufacturers like Rolls Royce, Lamborghini, McLaren, Richard Mille, Berluti, Audemars, Piguet and Baccarat.

Helena Moyas de Forton | Christie’s Worldwide Actual Property

The brand new agency is led by Sassy Nguyen and her husband and enterprise companion, Sam Vu, who additionally personal S&S Group. Their flagship workplace will open in June within the Saigon Hilton, one of many latest developments within the metropolis, which additionally homes S&S’s Lamborghini dealership.

“With a wealthy cultural heritage and unbelievable potential for luxurious market progress, Vietnam has been in our sights for a while,” Helena Moyas de Forton, managing director of Europe, Center East and Africa and Asia-Pacific areas for Christie’s Worldwide Actual Property, mentioned in an announcement.

“We’re thrilled to have discovered the suitable companion in S&S, an organization with a fantastic monitor file of success and an unparalleled understanding of the posh market in Vietnam.”

Within the final decade, the true property market in Vietnam has seen important progress because of a steady financial system and progress in manufacturing and agriculture. The nation is likely one of the largest exporters of espresso and rice, and plenty of worldwide blue-chip manufacturers have now arrange operations in Vietnam, together with Samsung and Honda.

Sam Vu | S&S Christie’s Worldwide Actual Property

Foreign buyers from Asian nations, together with China, South Korea, Singapore, Taiwan and Japan, have elevated their presence in Vietnam’s actual property market in recent times, as have luxurious Vietnamese patrons more and more setting their sights on offshore investments in locations like London, Paris, Dubai, Australia and the U.S., Christie’s Worldwide Actual Property famous in a press assertion.

The model additionally famous that the Asia-Pacific area is a major driver of gross sales at Christie’s public sale home, with the area contributing $805 million in public sale gross sales, or 28 % of the public sale home’s worldwide complete, in 2023. That determine can also be anticipated to develop after the public sale home opens a brand new headquarters in Hong Kong later this yr.

Sassy Nguyen | S&S Christie’s Worldwide Actual Property

“It’s an honor to deliver Christie’s Worldwide Actual Property to Vietnam at such an thrilling time for the posh market in our nation,” Sassy Nguyen mentioned in an announcement. “Launching the Christie’s Worldwide Actual Property model in Vietnam is a present of confidence and a sign to luxurious patrons and traders world wide that our market is right here to remain and can proceed to thrive.”

The agency’s new workplace will characteristic inside design conceptualized by Sylvain Mariat, head of design for a European plane producer and Mariat Design. In a nod to jet and yacht tradition, Mariat will incorporate the 5 parts of wooden, hearth, earth, metallic and water into the workplace’s design.

S&S Christie’s Worldwide Actual Property plans to develop to Hanoi inside the subsequent two to 3 years, Nguyen added.

Correction on Might 16, 2024: An earlier model of this story acknowledged that Sylvain Mariat designed for Airbus, which is now not correct.

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