Prime 20 Issues Realtors Actually Need For Christmas In 2023

Google “What Realtors need for Christmas,” and the same old stuff pops up: a customized Cross pen, swag with “World’s Best Realtor” written on it, transportable energy banks, laser distance measuring gadgets, espresso maker on your automotive, enterprise card case, foot massager, reward card for a full-body therapeutic massage, one other reward basket, Apple watch, drone, bottle of premium whiskey, reward card to a neighborhood restaurant — the listing goes on and on.

There is just one downside with all this stuff — they don’t seem to be what brokers actually need. Again in 2020, I produced a list, however issues have modified since then. Right here is my listing for 2023.

1. Decrease rates of interest

Because the rise of charges started in Could of 2022, the market has gone into the trash bin. Decrease rates of interest are actually what brokers need this coming yr: Rates low enough to push sellers off the fence and into the market. Let’s put it one other manner. Whether or not cheap or not, we would like the Fed to cease screwing round.

 2. Sellers

Trustworthy-to-goodness people who find themselves motivated and keen to promote their properties. A lot of them. The earlier the higher.

 3. A cork for the media

Nobody is considering good news. Fact is, all of us anticipate issues to get higher, so when it really occurs, it’s like, “Duh.” Dangerous information, nevertheless, sells.

I used to be not too long ago requested, “What are you going to do now that actual property is altering and you might be not going to get any commissions?” After my preliminary mouth-dropping stare, it took me over half an hour of my life — time I’ll by no means get again — to counter the parable he’d heard on nationwide media and to then dispense the reality.

Consequently, what Realtors need most for Christmas is for the media to close up: To cease sensationalizing the current lawsuits and to cease feeding the plenty with blatantly incorrect info. An enormous cork could be simply the factor.

4. Shoppers who learn the contract

An affordable request, one would suppose. Particularly the elements in daring that state commissions and different phrases within the itemizing settlement are negotiable and have been for years.

 5. A get-out-of-jail-free card

We’re seeing a dramatic rise in authorized motion towards Realtors from one finish of the nation to a different. Billed as “the unhealthy guys,” actual property brokers are being focused by attorneys out to make a buck from our media-hyped “misfortune.”

Moreover, because the lawsuits mount up state by state, they don’t seem to be solely going after beforehand unnamed brokerages, they’re additionally together with larger real estate teams. Consequently, new fee lawsuits are arising like dandelions on a spring garden. Wouldn’t it’s good to have a get-out-of-jail-free card to drop on them?

6. States that can cease making an attempt to vary us from impartial contractors to staff

Realtors are usually impartial contractors as long as they’re 100% commission-based. Though it’s true that some brokers are on wage and subsequently qualify as staff, that isn’t stopping some states from making an attempt to vary the standing for all brokers to staff. Cease already.

7. Affordable insurance coverage corporations

I absolutely perceive the problems going through the insurance industry. Wildfires, floods, hurricanes and tornadoes, cybersecurity dangers and ever-morphing buyer wants, all have had a dramatic affect on insurance coverage availability and pricing. It has turn out to be virtually unimaginable to get home-owner insurance coverage in some areas of the nation with out sacrificing a limb or two within the course of.

For instance, we personal a trip rental in a mountain resort space. As soon as I used to be really capable of finding somebody keen to insure a trip rental in a wildfire zone, the stiff worth of the coverage far exceeded my wildest creativeness.

8. Shoppers who settle for the truth that we all know greater than them about actual property

Significantly. That is my day job. I might not dream of gazing into my mouth and double-guessing my dentist. So why — simply because they’ve watched over 10,000 hours of HGTV — do they assume they know greater than somebody who has been doing this for over 20 years with 1000’s of transactions below their belt? This one falls below the class of, “Don’t get me began…”

9. A listing of the highest 10 cities for 2024

Which cities maintain one of the best funding alternatives for 2024? It might be superior to have a gold-plated listing for our private investments which we might additionally suggest to shoppers in search of profitable funding alternatives throughout the nation.

10. Lead technology corporations that really produce leads

Actual leads. Leads that flip into actual patrons and sellers. Leads that produce closed escrows. We get calls virtually daily from corporations who ask, “Are you able to deal with eight to 10 additional closings a month?”

Wouldn’t it’s nice if we had some type of button we might press to disable their mobile phone? Clearly, we are able to block them, however it might be even higher to have them out of circulation so unsuspecting newbies don’t pour cash down the proverbial rest room.

Would it not not be nice if a few of these “corporations” had been really telling the reality?

11. Patrons with scorching ft

We’ve got all had our share of patrons with chilly ft. Canceled transactions hit a new high in 2023. We’d love a gaggle of patrons who insist on closing escrow no matter what circumstances come down the pipe.

12. A dozen 5-star critiques

Following a 12-days-of-Christmas theme, we might change the twelfth reward to 12 wonderful critiques. These could possibly be posted on the web site of our alternative.

An excellent higher reward could be 12 critiques on Yelp that really stayed there and didn’t get despatched to the “different critiques that aren’t at present advisable.” At the moment, we have now 151 critiques parked there as a result of Yelp determined the critiques had been too good to be true.

13. Contractors who might be trusted

Truly, let’s simply begin with contractors, interval. In our area, on account of excessive costs, it appears many of the good contractors have left the state. Discovering a listing of excellent contractors who’re moderately priced, might be trusted to get the requisite work achieved on time and on finances and are at present out there. What a present that might be.

14. Skilled brokers

Brokers who answer their phones. Learn the confidential feedback on the MLS. Honor company relationships. Perceive the code of ethics. Collaborate with integrity. the kind.

15. The power to do Yelp critiques of shoppers

No rationalization wanted for this one. Wouldn’t it’s good?

16. Shoppers who perceive how laborious actual property brokers really work

For these of us who’re uninterested in the “What do you really do, anyway?” questions, a couple of of us want to get shoppers this vacation season who perceive how laborious we work behind the scenes to make their transactions go easily.

Not solely will we labor lengthy hours, however we additionally work weekends and have shoppers who anticipate to achieve us 24/7. And, with the fee lawsuits within the breeze, we’re going to must work even tougher to justify our existence.

17. A reality serum for patrons

Or a reality meter we might level at their brow just like the temperature sensors we endured all through the pandemic. Backside line, the tip end result could be patrons who really purchased what they stated they had been in search of and used you to do it.

18. Shoppers who don’t ask for a rebate

A observe that may be very prevalent in some markets and is bound to extend because of the current litigation. Properly, I can dream, can’t I?

19. Zoom cameras on

As a result of a great deal of our enterprise is now on-line as an alternative of in individual, we would like to have the ability to see who we’re speaking to. It appears the development, nevertheless, is for a lot of trade professionals to have their cameras off.

Whether or not they don’t need us seeing that they’re working from their bed room, their hair is messy, or they need to be doing different issues whereas speaking to us, we want to have the ability to see them and know we have now their undivided consideration.

20. A market rebound in 2024

Enterprise for many people dipped dramatically in 2022 and 2023. We wish 2024 to appear like 2021. If enterprise would flip round and choose as much as the place it was, I’m positive we might stay with out the remainder of the Christmas reward wishlist proven above.

Wishing you all an exquisite vacation season and a worthwhile 2024.