Agent Security Startup Tether RE Wins 2024 NAR Pitch Battle
Tether RE’s platform consists of 24-hour security monitoring, consumer verification, SOS alerts, proximity security occasions and fall and crash alerts. Agent social MLS app Tuesday gained Crowd Favourite.
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An agent safety and productiveness platform referred to as Tether RE has been named the winner of the Nationwide Affiliation of Realtors’ sixth annual Pitch Battle on the Innovation, Alternative & Funding (iOi) Summit, the organization announced Thursday.
Dan Weisman | NAR
Second Century Ventures, NAR’s strategic funding arm, held the Pitch Battle in Chicago this yr at which competing firms confirmed off their instruments and assets constructed for the business and residential actual property industries.
Tether RE’s platform merges security options with productiveness instruments in order that brokers will be protected whereas finishing on a regular basis duties.
“This yr’s Pitch Battle showcased distinctive improvements which might be setting new benchmarks in the actual property sector,” Dan Weisman, NAR director of innovation technique, mentioned in a press release. “The ingenuity displayed by Tether RE represents the progressive strides we assist on the iOi Summit and NAR’s ongoing efforts to reinforce the providers supplied to actual property professionals and shoppers alike. We congratulate Tether RE on their excellent achievement.”
Vanessa Martin | Tether RE
Tether RE’s co-founder, Vanessa Martin, highlighted in her profitable pitch that 30,000 brokers had been victims of violent crimes in 2023, in keeping with NAR data, demonstrating the necessity for added security measures within the business.
Martin mentioned the platform’s options embrace 24-hour security monitoring, consumer verification, SOS alerts, proximity security occasions and fall and crash alerts. The platform additionally assists in productiveness by means of turn-by-turn navigation, computerized mileage and expense monitoring and personalised agent branding.
“We’re happy with the platform we’ve created, and we all know it is going to assist brokers after they want it most,” Martin mentioned. “It’s time to give attention to what issues, as a result of crucial a part of any deal is making it house safely.”
In a evaluation of Tether’s security options, Inman critic and reporter Craig Rowe raised situation with the corporate’s tendency to crush the app with ancillary characteristic however touted its simple arrange and activation, which ought to assist be sure that customers aren’t fumbling round with it earlier than a exhibiting begins.
Coleton Boyer | Tuesday
The startup can be awarded 15,000 and a sales space at NAR’s annual convention, NAR NXT, in November for profitable the competitors.
The competitors’s Crowd Favourite award, as voted on by an in-person and digital viewers, went to Tuesday, a social MLS app solely for brokers.
Tuesday’s CEO, Coleton Boyer, mentioned the app’s ease of use made it so simple as the typical Tuesday.
“It’s the power of your Tuesday assembly, the convenience of your Instagram feed and the very same information you get on the MLS,” Boyer mentioned.
